Honda has announced that reservations for its new urban electric vehicle – Honda e – are now open in the UK, Germany, France and Norway.

A dedicated online reservation website allows customers to reserve a priority status to order the Honda e with a refundable reservation fee of £800. Customers will then be able to place an order from later this year with first deliveries of the vehicle from Spring 2020.

The reservation system reveals five colour options that will be available on the Honda e, comprising of; Platinum White Metallic, Crystal Black Pearl, Crystal Blue Metallic, Modern Steel Metallic and the striking Charge Yellow.

“We are delighted to be offering a reservation option to our customers in select European markets for the first time with the Honda e,” said Jean-Marc Streng, General Manager, Automobile Division – Honda Motor Europe Ltd. “The Honda e in prototype form has received an overwhelming response and with over 25,000 registrations of interest across Europe, customers now have the opportunity to secure priority status to order the model”.

Phil Webb, head of car at Honda UK, commented: “The official naming and the opening of the reservation process is the next step in the Honda e journey and the path to 100% electrification of Honda’s model range in Europe by 2025. UK customers are leading the charge by being among the first in Europe to reserve their priority status to order the Honda e.”

The prototype of the Honda e was presented at the 2019 Geneva Motor Show and confirmed that many of the signature features first revealed on the widely acclaimed 2017 Honda Urban EV Concept are being retained for production.

The contemporary styling of the Honda e is characterised by clean, simple body lines, smooth contours and stepless A-pillars that sit virtually flush with the glass. Inside, the spacious, contemporary interior creates a comfortable lounge-like feel with an intuitive and customisable dual touch-screen interface to keep passengers engaged with their connected lifestyles.

Honda has already received over 20,000 expressions of interest across Europe, with approximately 6,000 of those coming from the UK.